Sunday Walk: Deep Hayes Country Park, Leek

And what a hidden gem this one is! We drove right past it going to last week’s walk at Laddersedge. It’s a little south of Leek, off the A53 Stoke road. Turn right into the park just after the canal bridge, and there’s a spacious car park at the visitor’s centre by the lower pond. Good choice of walks, which are signed by the usual posts painted various colours. We circled the lake and crossed via the ‘stepping stones’, then down to the canal side walk.  All in all a good walk, especially enjoyed by Liam because it wasn’t too far or too...
Sunset bike ride

Sunset bike ride

Caught this sunset on my evening bike ride behind Biddulph Grange Garden yesterday, on what might be one of the last, post-work twilight rides. Goodbye summer, it’s been...
Tumbleweed Connection, Sussex

Tumbleweed Connection, Sussex

It was my favourite album as a teenager, and it still stands the test of time. But on idly reviewing the album on Wikipedia today, one thing struck me now that didn’t 40 years ago. The album cover photo, which at the time seemed so evocative of the American West, is so clearly England. Bluebell Railway in Sussex in fact. The ‘Daily Telegraph’ advert is the giveaway. (Photo from...
A Ride around Shutlingsloe

A Ride around Shutlingsloe

Started at The Hanging Gate pub. Up the hill a little, then left onto a steeper bit.  Passing a stone cross on the left, get to the top and then it’s downhill. Only don’t do as I did, and take a left halfway down – it just goes to a farm!   Instead, continue downhill past a couple of old quarries-turned-carparks, then left into the valley that is Wildboarclough. It’s a great, gentle climb alongside the stream (what is the headwaters of the River Dane, lower down). Then it’s a sharp left and a very steep climb up towards the Chapel. At the top, you can go down on the road into the forest, or left on the bridleway. I went left, and down into Macc Forest. I kept left, down and up, and came out on to the road above Ridgegate Reservoir that heads back up towards the Hanging Gate. Total time: 1hr 15 total distance: 9 miles...

Always Segment!

Custom or advanced segments give you the real insights within Analytics.  Off the shelf reports are fair starting points, but every business is unique, so one of the key building blocks for good GA are segments. For instance, image how better the insights will be from the Landing Page Report if you segment by Demographics and/or device… Or picture the power of a segment that refines your E-Commerce goals by Traffic Source! As always, the GA Gallery is a great repository of segments that can be adapted to you particular...